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Luxury Brands

Art direction

Klipsch

Klipsch was one of my favorite brands to create assets for. This account was also heavy on collaborations so it was nice to be able to touch on so many different brands and creating assets that were a perfect mix of each other's aesthetic. Klipsch is rock and rugged. MasterCraft is athletic and clean. Aviara was dark, mysterious, and classy. AirStream is about the outdoors and adventure.

Art direction, Photography

Innovative Eye Care

Every month Innovative Eye Care would tell us which brand of glasses they wanted to highlight for their page and I would create a photoshoot with those glasses.

I wanted these shoots to be budget friendly so most of the props are items from my house or things I would find. Thank God I took that Object Investigation course during my undergrad.

Art direction

Voyager Safety Systems

For Voyager Safety System I wanted the look to feel dramatic and technical. It was also really important to use subjects that matched their clientele, OEMs (original equipment manufacturer) for construction vehicles, commercial trucks, and etc.

Art direction

JENSEN HEAVY DUTY

This audio system is meant for vehicles where audio needs to be reliable, easy-to-use, and durable. These are for farmers, delivery van drivers, and construction workers. I wanted them to be the subject. I used metal and heavy textures to portray the weight that JENSEN HEAVY DUTY wants to evoke.
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